IiNgcaciso zeMakethi yeeCables zaMandla, iiNdlela zexesha elizayo, uHlumo lweMarike, uJongo lweNgingqi kunye noQikelelo loBukhulu ngo-2030.

Ngokutsho kweeNgxelo zoPhando lweNgingqi abahlalutyi bophando, iIintambo zombaneImakethi iqikelelwa ukuba ifikelele ekukhuleni okukhulu ngexesha loqikelelo. Ingxelo ichaza ukuba eli shishini liqikelelwa ukuba libhalise izinga lokukhula eliphawulekayo kwixesha elizayo. Le ngxelo ibonelela ngolwazi oluphangaleleyo loqikelelo lwemarike kuqingqo-maxabiso lulonke oluchazwayo ngoku leli shishini kwaye ikwabandakanya ulwahlulo, uhlalutyo lweenkampani kunye namathuba okukhula kunye neendlela ezikhoyo kulo lonke usetyenziso lweshishini. Le ngxelo ikwabonelela ngesiphumo sokudodobala koqoqosho, ukuhla kwamandla emali kurhwebo, izohlwayo, kunye nemfazwe yorhwebo phakathi kwamazwe ahlukeneyo. Le ngxelo inokubonelela ngoqikelelo kunye neengcebiso zemibutho eyahlukeneyo efana ne-IMF, iBhanki yehlabathi, i-WTO, kunye nabanye. Ukongeza, ibandakanya iitshathi zenzuzo, uhlalutyo lwe-SWOT, isabelo semarike, kunye nolwazi oluneenkcukacha malunga nokusasazeka kwengingqi kweli shishini. Ngaphezu koko, ingxelo ihlalutya ingqiqo kwindawo yentengiso yangoku yabadlali/iinkampani ezibalaseleyo kumhlaba wokhuphiswano lwale marike.